"Storm outlines the journey of discovering one's true name by telling his story as well as sharing the stories of other witches who have taken on new names. There are plenty of practical exercises for assisting you in protecting yourself with naming and discovering the perfect magickal name that expresses your true essence. Whether you are just beginning your witchy path or are ready for a new chapter in your life, this book will ably guide you, helping you to find the perfect magickal moniker."—Madame Pamita, author of Baba Yaga's Book of Witchcraft

"Storm Faerywolf deftly takes us on a journey to discover the magic hidden within names. From the magic and significance of names throughout history and in general, to naming as a process of growth and awakening to our deeper identity, this book is sure to have something meaningful for all who are curious about the sacredness of names. It is also an excellent starting point for someone who feels drawn to possibly assuming a magical name."—Durgadas Allon Duriel, author of The Little Work

"Naming is some of the oldest magick, and it is magick that each of us should personally claim. In this volume, Storm Faerywolf teaches us the liberating power of defining our own identities and why it's important for us to explore, celebrate, and choose our names. An essential volume not only for witches and magickal workers but also for anyone doing the work to realize their most authentic selves."—M Belanger, author of Dictionary of Demons

"With his book, Storm Faerywolf has given to "witchdom" (and all magic workers) an invaluable tool that no doubt will find its way to the shelves of all witches, covens, traditions, lineages, systems, and solitary practitioners everywhere. It honors the much beloved and deeply sacred use of the "magical" or "hidden name" of the witch with depth, breadth, and sincerity in a way I have never seen before…I advise my witches to become the greatest spell they've ever cast upon the world. The process of selecting, conferring, and announcing the name of the newly born witch or self-proclaimed witch, is the capstone of their arrival in the world and the proclamation of this spell. With this book, we now have a potent and authoritative guide in choosing the shape and outcome of this powerful practice."—Orion Foxwood, author of Mountain Conjure and Southern Root Work, and The Flame in the Cauldron